Great agency with nice colleagues who work on the best customer results every day
Becklyn
Overall Rating
Distribution of review criteria
CRITERIA | RATING | DISTRIBUTION |
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Quality | 5.0/5 |
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Planning | 5.0/5 |
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Costs | 5.0/5 |
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Willing to Refer | 5.0/5 |
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Distribution of rating stars
STARS | PERCENTAGE | DISTRIBUTION |
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5 Stars | 100% |
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4 Stars | 0% |
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3 Stars | 0% |
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2 Stars | 0% |
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1 Star | 0% |
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Profile Overview
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Service providers ranking among the top 20 in our directories are awarded our Top Vendor recognition for the respective directory.
About Becklyn
Hi. We're Becklyn. As a digital agency, we do exactly what it takes to create wonderful digital products: customer experience design, product engineering and digital growth marketing. We are a team of over 36 Digital Explorers; and our home base is in Ludwigsburg near Stuttgart.
.Becklyn is a digital agency that develops headless-based solutions for e-commerce, websites and software solutions.
We are partner of MACH as well as Contentful Gold Partner, Commercetools, Emporix and many more.
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Locations
Ludwigsburg
Bahnhofstrasse 29Expertise
- Software Development: 20%
- Cloud Solutions: 5%
- Content Marketing: 5%
- Web Development: 25%
- E-Commerce: 10%
- UX / UI Design: 10%
- Web Design: 5%
- Marketing Strategy: 5%
- Pay Per Click: 15%
CMS & Website Builder
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Other: 30%
- Typo3: 20 %
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Contentful: 50%
ECommerce
- Shopify: 22 %
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Other: 45%
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Commercetools: 33%
Frameworks
Programming & Scripting
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Go: 25%
- Python: 5 %
- PHP: 20 %
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JSON: 8%
- JavaScript: 27 %
- TypeScript: 10 %
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MySQL: 5%
Pay Per Click
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YouTube Ads: 10%
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Bing: 10%
- Google Ads: 30 %
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Amazon Ads: 5%
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Facebook Ads: 10%
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Instagram Ads: 25%
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Twitter Ads: 5%
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Pinterest Ads: 5%
User Experience
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UX Strategy: 5%
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User Research: 5%
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Usability Testing: 15%
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Design Thinking: 0%
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Persona Definition: 5%
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Wireframes & Prototyping: 70%
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Specialization
Industry Knowledge
- Automotive and Vehicle Manufacturing: 20%
- Banking and Financial Services: 15%
- Industry and Mechanical Engineering: 5%
- Internet and Information Technology: 10%
- Consumer Goods and Trade: 10%
- Pharma and Medical Technology: 10%
- Tourism and Gastronomy: 5%
- Insurance: 10%
- E-Commerce: 15%
Client Sizes
- Midmarket: 45%
- Enterprise: 55%
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Portfolio
Key Clients
Alphartis SE Häfele SE Dürr Dental Creditplus Bank Waldenburger Versicherungen Deine Tierwelt Ernst2 Architekten ahg Autohandelsgesellschaft mbH Faller Packaging Joker Jeans Rich & Royal Homodea Bogner Red Hat Audi NetApp Brax LBBW Immobilien DSV Gruppe Mercedes benz BOSCHAwards & Partner Statuses
Contentful Gold Partner DIN ISO 9001 Meta Business Partner Microsoft Advertisting Partner SEO Professionals Certificate Training company for Fachinf Analytics Certificate / Training Commercetools Partner Emporix PartnerCase Studies
Description
The guiding principle of ahg / bhg is: "Earning your trust - every day". At Becklyn, we earned the trust of southern Germany's two largest automotive dealers in 2018. Working closely together, we got the sister websites for ahg and bhg on the road within just a few months - and have continued to develop them ever since.
Challenge
The core task of the relaunch project was to replace the previous Sitecore content management solution. Simply because it was no longer up to date due to high maintenance costs, error-prone data exports and a lack of functions. The relaunch was therefore intended to make the platform fit for the future. We therefore looked for scalable solutions - and found them in modern technologies and interfaces. We also took care of the basic requirements, including improved visibility and optimized customer journeys for business and private customers.
Solution
With the relaunch and beyond, we've created a headless digital experience platform (DXP) that has some features to offer under the hood: - E-commerce functions for purchasing and reserving vehicles. - Personalized shopping experience based on user behavior - AI-driven presentation of content and search suggestions - Innovative and intelligent search with over 100 filter options, individually ranked search results and highlighted special offers - Location search, reminder function and local landing pages - Seamless integration with company inventory systems - Vehicle inventory management and cleansing - Workflow and automation for editing and displaying content - Customized marketing dashboards with accredited data for better decision making
Results
The special feature of the new approach for the two websites is that 80% of the content is built using data from other systems. For example, the info on vehicle details, prices, and current inventory is played directly to the website from various internal company sources. To make this possible, interfaces were connected to the Headless DXP and individual business logic was configured to process the data. The advantage of this is that the information on the website is always up-to-date, content maintenance shrinks to a minimum and marketing can be partially automated. With the relaunch, we have been able to greatly improve the visibility of ahg / bhg in the search engines: on average by 100%, in some cases even by 120%. We achieved this through the targeted expansion of relevant landing pages and through more ranking keywords in the top 10 search results. This outstanding visibility on the Internet has also been recognized: in 2019, ahg / bhg won eighth place out of more than 100 automotive dealers in Germany at the IAA.
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Further case studies of the provider
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FAQ
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Reviews
Integrated Reviews
Becklyn helped us a lot with the implementation of our online strategy. The work here is fast and goal-oriented. The contact is very reliable and also very nice.
We have had the best experience with Becklyn so far. The team is very competent in what they do. They responded to our customer requests and always implemented them very quickly. They are also unbeatable when it comes to online marketing. I have been able to gain up to 30-40% more customers by working with them.
The development of a digital platform
The professional, structured implementation of the project in combination with the partnership-based approach.
Great digital agency in Ludwigsburg! The collaboration over the last few years has been great and the Online Marketing Meetup in December was a really good event!
Becklyn helped us a lot with the implementation of the online strategy. The work here is fast and goal-oriented. The contact is very reliable and also very nice.
With Becklyn we have had the best experience so far. The team is very competent in what they do. They responded to our customer requests and always implemented them very quickly. They are also unbeatable when it comes to online marketing. I have been able to gain up to 30-40% more customers by working with them.
Hi. Thank you for the great feedback. For us, the project with the location pages was also very exciting and we are looking forward to further joint projects and successes. VG
I was allowed to be a guest at the OM Meet up and met very friendly and sympathetic staff there. It was a very nice exchange and there was free "punch" and sushi😍, need I say more?
Hey Steffi. Thank you for your nice feedback. We were very happy about your participation. See you soon! :) VG
Great digital agency in Ludwigsburg! The cooperation over the last years was great and the Online Marketing Meetup in December was a really good event!
Hi Marco. Your feedback put a smile on our faces - thank you for that. We are looking forward to further cooperation and exciting projects. VG